Customer Response Management - CRM

• Conversations
• Interacations

Conversations

vCX – The Social CRM by Versalence is designed to revolutionize customer communication and engagement by integrating multiple channels into a single omnichannel interface. It combines messaging platforms and social media channels, offering businesses a seamless and unified way to interact with their customers.

Key Components of the Social CRM

1. Conversations

Conversations encompass all messaging channels that enable real-time communication with customers. These include:

• WhatsApp
• Webchat
• Instagram Messaging
• Telegram
• And more!

Conversations are ideal for direct, instant interactions and customer support, enabling businesses to respond to inquiries quickly and efficiently.

Interacations

2. Interactions

Interactions focus on social media channels where businesses engage with customers through posts, comments, likes, and other social activities. These include:

• Facebook
• LinkedIn
• Instagram

Interactions help businesses manage their online presence, gather customer feedback, and build brand loyalty across social platforms.

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How vCX Brings Everything Together

The Social CRM combines Conversations and Interactions into one centralized dashboard, enabling businesses to:

• Streamline Communication: No more switching between platforms—manage all customer conversations and interactions in one place.
• Enable Convergence: Achieve true omnichannel engagement by integrating messaging and social channels.
• Enhance Efficiency: Respond faster and ensure a consistent experience for customers across all channels.